About Us
Who We Are
Founded more than 40 years ago, Finotex was created to meet the growing demand for brand identification solutions in the Americas.
What began in the garment industry has evolved into a global operation serving both textile and non-textile markets with a comprehensive portfolio of integrated solutions.
Today, we deliver end-to-end programs that include woven and printed labels, heat transfers, paper products, eco-friendly solutions, and advanced identification technologies—helping brands strengthen identity and create measurable value.
Our Vision
To be a leading force in brand identification solutions across the Americas and global markets—recognized for innovation, consistency, and excellence. We aim to enhance how brands are experienced through high-quality solutions that strengthen identity and elevate every product touchpoint.
Our Mission
To generate value for our customers by delivering integrated identification solutions that enhance brand presence, ensure consistency, and support performance across the entire product lifecycle. Through innovation, precision, and responsible practices, we help brands stand out and scale with confidence.
Our Values

Innovation & Development
We satisfy our customers’ needs through knowledge and state-of-the-art technology.

Honesty
Our actions are consistent with our words.

Tenacity
We work with passion and consistency to achieve our objectives.

Respect
We value different perspectives and foster positive, respectful relationships.
Our Alliances
We collaborate with strategic partners and industry leaders to enhance our capabilities, expand our global reach, and deliver innovative solutions that meet the evolving needs of our customers.
CERTIFICATIONS
As a world class company, we are committed to excellence in every aspect of our business. We place special emphasis in the quality of our products and processes while being a responsible actor to the environment. Integrity, transparency and ethical behavior are strong traits in the Finotex DNA.